About Guey Lab

Guey Lab is an AI search visibility agency in Los Angeles. We help dental practices become the answer AI engines recommend when someone asks for help, not just a page that ranks on Google.

Who runs it

Edgar Lucas, founder and AI Search Specialist at Guey Lab

Guey Lab was founded in 2026 by Edgar Lucas, an AI Search Specialist working in Answer Engine Optimization and Generative Engine Optimization. Edgar helps dental practices get more patients from AI search across ChatGPT, Perplexity, Google AI Overviews (the AI generated summaries that appear at the top of Google search results), and Gemini, and from Google Maps.

Founder & AI Search Specialist (Answer Engine Optimization and Generative Engine Optimization (AEO/GEO))

How we work

We build visibility on a foundation of technical correctness. Structured schema markup that AI engines can parse, consistent entity data, content formatted as direct answers, and citations from sources those engines already trust. No invented case studies. No fake testimonials.

Who we serve

  • General & cosmetic dental practices, solo to multi-location

Results

  • LA Community Alliance Aid: 609% increase in search impressions, 201% increase in organic clicks, average position improved from 14.1 to 6.5
  • Heartouch: grew from 800 to 7,475 monthly sessions, 300% increase in user engagement

See the full breakdown on our case studies page.

Want to know how AI engines see your practice?

Start with a free AI visibility audit, or book a call and we'll walk through it together.